NomNomNow Review

Disclosure: NomNomNow provided me with food and compensation for this post. However, all opinions are my own.

 

Over the past month, Eve tried NomNomNow, a new fresh-made dog food. NomNomNow is delivered in prepackaged individual portions, ready to eat.  It is fresh food, made with human-grade ingredients sourced in the US, and is certified by Veterinarian Dr. Justin Shmalberg, who is a top pet nutritionist. This is a cooked fresh-ingredient diet.  

Signing Up

The first step in the process was signing up. This was really simple. I just went to the NomNomNow Website, filled out a profile, picked the food, and it arrived about a week later. The site guides you through ordering, and you can account for weight loss goals and your dog’s activity level. I chose the chicken formula for Eve because it is grain free. Grains of any sort tends to mess with Eve’s sensitive tummy.

 

NomNomNow is normally shipped weekly to nine Western states, but national shipping is in beta. I am in Illinois, so they sent me a full month’s worth of meals. I put the first week in the refrigerator and froze the rest.   When ordering, a delivery date is provided, and I was sent regular tracking updates.  It is easy to set the delivery for recurring shipments or to cancel at any time.

 
Delivery and Transition

Delivery was right on time.  The food arrived cold packed with no problems even though it was summer. Eve was very interested in the box, which I’m sure smelled like delicious chicken! 

Here is an obligatory corgi butt shot!

 

I pulled the packets out of the box and sorted them in to weekly groups. NomNomNow provided one week of transition meals in which a certain percentage of Eve’s old food would be mixed in. That first week went in the refrigerator and the rest went in in the freezer packaged in shopping bags containing one week’s worth of food. Because they are packaged flat, they took up very little freezer space. 

Here is a look at the well-marked transition packets.  

The full size packages are easy to store. Each package tears opens easily without the need for scissors. From there, just puff it out at the sides and empty it into a bowl (this is easier than squeezing it out). It makes feeding super easy.  

Eve transitioned easily. She had no tummy issues and loved the food. 

Formula and Feeding  

As I mentioned, I chose the Chicken Chow Wow Formula for Eve. Like all of the formulas, it is fresh cooked with human-grade ingredients. What I also love is the absence of a lot of preservatives, fillers and just general “stuff” (for lack of a better word) that you often see in dog food. It is nice a mix of just a few basic ingredients: Chicken, sweet potato, yellow squash, spinach, a nutrient mix, and fish oil.  The nutrient mix is  was developed Dr. Shmalberg to provide perfectly balanced nutrients for all life stages. It includes choline bitartrate, zinc gluconate, ferrous sulfate, Vitamin E supplement, copper gluconate, manganese gluconate, thiamine mononitrate (Vitamin B1), riboflavin (Vitamin B2), selenium chelate, sodium iodide, cyanocobalamin (Vitamin B12), and cholecalciferol (Vitamin D3).

  

I  love that carbs account for only 14% of the formula. I am a fan of higher protein and fat diets for dogs and like to see carbs limited to a few vegetable sources if possible. You can view the other formulas and their nutritional information on the NomNomNow Website. 

I also love that you can see that this is real food.  Eve’s old food, which, while I do still consider it to be good quality, looks like a green mess.  NomNomNow looks like this. I like this look much better. You can tell that there isn’t a ton of processing going on with this. It is simply real food.

Eve’s Reaction

Eve’s response to the food was phenomenal. Eve loved the taste and always devoured it. It was also easy to add her powder and oil supplements to it. I simply put them on the food with a splash of water and stirred.

One of the main things I noticed after the transition was just how much less Eve was pooping. Her previous food was high quality and something I still like, but it clearly had more “stuff” in it that was bulking up her stools.  On NomNomNow, Eve’s stools were super compact and easy to dispose of.  Yep, talking about poop is always an important part of a food review!  Eve’s coat and activity levels were great while on the food, and overall we were very happy with it. Since ending the month, Eve returned to her old food, but only because we already had a brand new very large package of it to use up.  Once that is gone, I plan to switch her back to NomNomNow.  It costs a bit more per month than her old food, but I feel that it is better for her overall. 

 

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